external marketing

May 16, 2019

Professional Insights on Why Physicians Use Social Media

A recent article on Self.com, a wellness website, drives home the point that doctors must participate in social media at a minimum to fight fake news. In “The Rise of […]
May 2, 2019

ROI Isn’t a Mystery – But It Is Essential

Return on Investment – ROI – is important when evaluating the success of your marketing efforts. You want to know how your marketing spending impacts the […]
April 26, 2019

Blogging with Panache

Panache – it’s one of those terms that are hard to define. Panache means confidence, style, enthusiasm, and liveliness. An Academy Award nominee walking the red carpet must have panache, as do […]
April 18, 2019
online reviews

Using a Web Reputation Management System: Pros and Cons

With multiple customer review sites available, it’s a big job to monitor them all and to address less-than-perfect reviews. But it’s essential to do just that in order to manage your web reputation.
April 3, 2019

Don’t Hesitate To Market Your Practice via Hardcopy Letters – Let Our Virtual Assistants Do It for You!

If you use drip email campaigns, a very effective and cost-saving marketing tool, how can you touch those without email addresses? Individuals in the above groups such as low-income individuals or the elderly may form a significant part of your practice.
March 5, 2019

You Want Search Results for Your Business? Then You Need Local Online Directories

There are many directories on the internet. Here are a few examples that you probably have seen: Yelp, Facebook, LinkedIn, Foursquare, Yellow Pages and Yahoo! Local.
February 13, 2019

Facebook’s First 15 Years: 12 Amazing Milestones

It may be hard to believe, but Facebook, the social media juggernaut boasting 2.27 billion active members around the globe, has just turned 15.
February 1, 2019

Facebook Groups: 4 Important Benefits for Your Practice

There are many benefits to establishing and maintaining a Facebook group as part of your marketing strategy.
January 24, 2019

Productivity Idea: Plan Your Marketing Blogs in Advance!

What digital marketing tool can engage readers, educate potential customers and encourage visitors to your website to convert to patients and clients? Blogging!
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