Behind the scenes, search engines like Google perform complex algorithms or mathematical instructions to determine search results. There are a number of things your practice needs to do in order to ensure your business is found when people are searching for your services.
The Blue Orchid Marketing system knows how to optimize the results for Google and other search engines so that your practice bubbles to the top in a local search. We use short and longtail keywords to boost patient search results, as well as geo-locations and many other search engine optimization strategies (SEO). But most importantly, we claim and optimize over 60 of your local business listings. The more listings you have claimed, and the more consistent the information, the more you solidify your local ranking. We are always adding to the list of local listings and as we do, your business will automatically be listed there as well.
Importantly, our team stays on top of search engine algorithm adjustments to continually elevate local and organic results. As Google adjusts its ranking instructions, so do we!
What This Means for Your Practice
When individuals search the web for a physician, they want a practice within their local area. Local SEO delivers relevant results for potential patients / clients based on their geographic location. And with the ever-increasing reliance on smartphones and tablets, you can’t ignore local search because that’s how people are finding local businesses.
Greater visibility in a web search means new patients for your business. And all you have to do is sit back and watch because we do it all for you!