One of the most popular – and readable – blog formats is a “listicle.” This word, coined from combining “list” and “article,” describes a list of similar themes or objects. The quintessential listicle is David Letterman’s famous “Top Ten” which he enjoyed presenting for 30 years.
Believe it or not, odd numbers work best in a listicle title and blog!
Studies have shown that odd-numbered lists trigger certain responses from readers:
Does the listicle format, especially with an odd number of items, appeal to you? Try incorporating it into your practice’s blogs, e-newsletters and social media posts and watch your click-through rates climb!
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Blue Orchid Marketing offers custom-written marketing elements designed to increase your bottom line. We also focus on external marketing by placing your practice on more than 70 local online directories and writing weekly custom blogs and social media posts to ensure your practice is found on internet searches. That’s more than 40 posts a month … it’s a service you need to stay competitive!
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To learn how our internal marketing solutions can put money in your pocket and our internet presence solutions and websites can help you to attract new patients and clients, please call us at 203-746-5901 – ask for Danny – or send an email to DannyA@BlueOrchidMarketing.com. We’ll create a package that’s right for you!