If you want more visitors to your website, you need to keep it fresh. Stale content, outdated technology, and a dated design can make visitors move on in search of more timely content, a site that loads faster, and/or a website that doesn’t look like it was created in a bygone era.
Keeping it fresh will also help you secure new visitors. Content that is frequently updated is crawled more frequently by search engines, so your site won’t get buried by newer results. Staying up to date with the latest technical principles like mobile-friendly design and fast-loading pages can also help your site’s search results.
Regular updates will help you keep up with your visitors’ expectations for current content, visual interest, and a site that meets today’s performance standards. Ready to freshen up your website today?
Blue Orchid Marketing offers customized marketing elements designed to increase your bottom line. If you need help with Blogging, Search Engine Optimization, Website Development, Direct Mail, Email Marketing – or any other marketing tools – give us a call today at 203-746-5901 or send an email to sales@BlueOrchidMarketing.com.