There are over 4.5 billion people in the world who use email marketing in their businesses. And approximately 80% of businesses utilize it as their main customer acquisition […]
When used correctly, personalized marketing can be a very powerful tool, and marketers have been utilizing this strategy for many years. Research shows that personalized email campaigns […]
Drip email marketing campaigns are a group of marketing emails that are automatically sent out when a contact activates a trigger. The trigger could be clicking a […]
If 2020 taught us anything, it’s that anything can happen at any time. So with 2021 well underway, what emerging trends and methods might become part […]
Your “Call to Action” in every online or hardcopy marketing piece that you publish is the whole reason for creating marketing content. You want your readers’ business and you want them to be lured into action to contact you.
Your digital marketing plan includes a weekly blog, regular social media postings, and email drip campaigns. Do you really need to add a marketing e-newsletter? The […]
