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April 1, 2024

Decoding Different Generations: A Guide to Digital Marketing Across Ages

Yes, we know, you’ve heard it all before: Boomers are self-indulgent, Gen X is arrogant, Millennials are entitled, Gen Z’s naïve, blah blah blah… Sometimes, it […]
January 17, 2024

Drive Engagement with a Strong Drip Marketing Campaign

Good email marketing can be a delicate balancing act. Too many communications and you run the risk of “spamming” the intended recipient; too few, and your […]
December 5, 2023

Social Media Marketing In 2023

Well, we made it: The end of the year is almost here. With that in mind, it’s the perfect time to take stock of all the […]
November 16, 2023

3 Thanksgiving Email Campaign Strategies You Can Do NOW

With all the holiday commotion, it’s easy to forget about Thanksgiving email campaigns. Through creating hundreds of holiday emails for our clients, we’ve found that they […]
November 7, 2023

Overcoming Email Send Anxiety: 5 Tips

Preparing to share your email marketing campaign with customers can be exciting. But, once you’ve hit the “send” button, the message is out of your hands. […]
September 26, 2023

7 Tactics to Get Great Customer Reviews

Successful marketers know that word-of-mouth advertising beats all other methods for generating new business. When clients and prospects read the positive opinions of others, it influences […]
July 26, 2023

Increase Email Click-Through Rates: 7 Design Tips

How many times have you spent hours writing what you thought was the most persuasive email copy, but the recipients don’t read or engage with it? […]
December 5, 2022
Email

5 Email Marketing Dangers You Should Know About

There are over 4.5 billion people in the world who use email marketing in their businesses. And approximately 80% of businesses utilize it as their main customer acquisition […]
July 27, 2021
personalized marketing

4 Reasons Why Your Business Needs Personalized Marketing

When used correctly, personalized marketing can be a very powerful tool, and marketers have been utilizing this strategy for many years. Research shows that personalized email campaigns […]
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