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August 19, 2024

5 Reasons to Have a Professional Website for Your Business

At Blue Orchid Marketing, we want to relay this one important message: websites are everything (okay, almost everything). A professionally developed, well-maintained website is now a […]
August 6, 2024

8 Ways to Measure Return on Investment

In today’s data-driven landscape, understanding the return on investment (ROI) of your marketing efforts is paramount to business profit. By tracking and analyzing metrics, you can […]
June 17, 2024

5 Techniques to Ensure Your Newsletter Boosts Business

In today’s digital age, where social media trends shift and algorithms change rapidly, it can be easy to overlook the tried-and-true email marketing method. However, a […]
June 10, 2024

Establishing a Strong Brand Identity for Your Business

In today’s competitive marketplace, having a great product or service isn’t enough. In 2024, competition will stand out on social media, engage with clients, and develop […]
May 29, 2024

Smooth Scrolling in 2024: How to Make Killer Hashtags and Thumbnails

On social media, grabbing attention in a user’s feed is a constant struggle. So much competition means innovation can be tough, but standing out arguably matters […]
May 22, 2024

Local Listings, Google, and You

Simply claiming your Google My Business profile and calling it a day isn’t enough. In 2024, local listings have evolved, becoming more dynamic and crucial for […]
May 13, 2024

Don’t Toss That Mail Just Yet: How Direct Mail Campaigns are Thriving in 2024

With all the high-end tech flying around, it’s easy to assume that direct mail campaigns are relics of the past. However, most data tell a different […]
May 6, 2024

Eye-Catching Visuals for Better Content

Capturing attention in your digital marketing efforts is very important, and it’s efficient, too. After all, a picture can be worth a thousand words. The question […]
April 29, 2024

Google Ads: The Good and the Bad

It’s not enough to have powerful tools at your disposal; you need to have the skill to use them, or you won’t achieve much of anything. […]
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