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August 19, 2024

5 Reasons to Have a Professional Website for Your Business

At Blue Orchid Marketing, we want to relay this one important message: websites are everything (okay, almost everything). A professionally developed, well-maintained website is now a […]
August 6, 2024

8 Ways to Measure Return on Investment

In today’s data-driven landscape, understanding the return on investment (ROI) of your marketing efforts is paramount to business profit. By tracking and analyzing metrics, you can […]
June 17, 2024

5 Techniques to Ensure Your Newsletter Boosts Business

In today’s digital age, where social media trends shift and algorithms change rapidly, it can be easy to overlook the tried-and-true email marketing method. However, a […]
May 29, 2024

Smooth Scrolling in 2024: How to Make Killer Hashtags and Thumbnails

On social media, grabbing attention in a user’s feed is a constant struggle. So much competition means innovation can be tough, but standing out arguably matters […]
May 22, 2024

Local Listings, Google, and You

Simply claiming your Google My Business profile and calling it a day isn’t enough. In 2024, local listings have evolved, becoming more dynamic and crucial for […]
May 6, 2024

Eye-Catching Visuals for Better Content

Capturing attention in your digital marketing efforts is very important, and it’s efficient, too. After all, a picture can be worth a thousand words. The question […]
April 23, 2024

Marketing Pain Points: How to Handle 4 Common Complaints

When you buy a sandwich, you don’t really have to wonder where your money is going. Yes, we know that Blue Orchid Marketing is not a […]
April 15, 2024

Simplify Your Site, Craft Compelling Copy, and Generate Leads

The real world is messy enough, so why should websites follow suit? It’s more than a matter of aesthetics or professional pride; the fact is, a […]
March 26, 2024

The Power of User-Generated Content (UGC)

Blue Orchid Marketing has said it before, and we’ll say it again: Consumers crave authenticity. After all, they’re bombarded by marketing messages constantly, some polished and […]
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