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May 6, 2024

Eye-Catching Visuals for Better Content

Capturing attention in your digital marketing efforts is very important, and it’s efficient, too. After all, a picture can be worth a thousand words. The question […]
April 29, 2024

Google Ads: The Good and the Bad

It’s not enough to have powerful tools at your disposal; you need to have the skill to use them, or you won’t achieve much of anything. […]
April 23, 2024

Marketing Pain Points: How to Handle 4 Common Complaints

When you buy a sandwich, you don’t really have to wonder where your money is going. Yes, we know that Blue Orchid Marketing is not a […]
April 15, 2024

Simplify Your Site, Craft Compelling Copy, and Generate Leads

The real world is messy enough, so why should websites follow suit? It’s more than a matter of aesthetics or professional pride; the fact is, a […]
March 26, 2024

The Power of User-Generated Content (UGC)

Blue Orchid Marketing has said it before, and we’ll say it again: Consumers crave authenticity. After all, they’re bombarded by marketing messages constantly, some polished and […]
March 11, 2024

Advertorials and Infographics and Eblasts, Oh My!

Brands in the modern marketplace have plenty of tools designed to efficiently capture consumer attention. But with overflowing inboxes and ad fatigue on the rise, how […]
February 26, 2024

Human Beings + Custom Support = Better Marketing

People want things fast these days. At Blue Orchid Marketing, we’ve seen plenty of prospects unhappy with the long wait times and occasional radio silence they […]
February 12, 2024

SMS Marketing 101

Like our phones, SMS marketing has changed over the years, but it’s still a direct, personal channel of communication, a way to cut through the digital […]
February 5, 2024

Local Listings, Broad Reach: The Power of Proximity

These days, there’s always some new trend to keep track of, and the world of marketing is no exception. With countless channels vying for attention and […]
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