Please ensure Javascript is enabled for purposes of website accessibility
April 29, 2024

Google Ads: The Good and the Bad

It’s not enough to have powerful tools at your disposal; you need to have the skill to use them, or you won’t achieve much of anything. […]
April 23, 2024

Marketing Pain Points: How to Handle 4 Common Complaints

When you buy a sandwich, you don’t really have to wonder where your money is going. Yes, we know that Blue Orchid Marketing is not a […]
April 15, 2024

Simplify Your Site, Craft Compelling Copy, and Generate Leads

The real world is messy enough, so why should websites follow suit? It’s more than a matter of aesthetics or professional pride; the fact is, a […]
April 8, 2024

Crafting Compelling Short-Form Content

Attention spans are shorter than ever. That might sound harsh, but if you don’t thoroughly read this entire blog, you’re only proving us right! Jokes aside, […]
April 1, 2024

Decoding Different Generations: A Guide to Digital Marketing Across Ages

Yes, we know, you’ve heard it all before: Boomers are self-indulgent, Gen X is arrogant, Millennials are entitled, Gen Z’s naïve, blah blah blah… Sometimes, it […]
March 26, 2024

The Power of User-Generated Content (UGC)

Blue Orchid Marketing has said it before, and we’ll say it again: Consumers crave authenticity. After all, they’re bombarded by marketing messages constantly, some polished and […]
March 18, 2024

Pay-Per-Click (PPC) Tips and Tricks

Pay-per-click (PPC) advertising is critically important when you’re trying to push targeted traffic to your website. But for newcomers, navigating PPC can feel a little like […]
March 11, 2024

Advertorials and Infographics and Eblasts, Oh My!

Brands in the modern marketplace have plenty of tools designed to efficiently capture consumer attention. But with overflowing inboxes and ad fatigue on the rise, how […]
February 26, 2024

Human Beings + Custom Support = Better Marketing

People want things fast these days. At Blue Orchid Marketing, we’ve seen plenty of prospects unhappy with the long wait times and occasional radio silence they […]
;