How effective is your website when it comes to attracting a reader and giving them value – and converting them to patients or clients?
One easy way to “guesstimate” the answer to this question is to do a website audit. For this exercise, you or a staff member will look at your site from the readers point of view.
If you haven’t studied your website for content quality, ease of navigation and effectiveness, now is a great time to review your “face” on the internet.
The success of your website also relies on other evaluations that are more technical but essential. These include marketing goals (is your website aligned to your overall goals and your other digital marketing efforts?), measurements (how many leads are you generating through your website based on progress reports and metrics?), security (what is your technical support and maintenance set-up and is your website performing as well as it should?) and SEO or search engine optimization (are you doing all you can to drive traffic to your website by boosting search engine results?)
Let our expert web developers and creative content writers address any concerns that you have after your audit. An efficient, effective and eye-catching website should be the cornerstone of your digital marketing plan. Let us help!
Blue Orchid Marketing offers custom-written marketing elements designed to increase your bottom line. We also focus on external marketing by placing your practice on more than 70 local online directories and writing weekly custom blogs and social media posts to ensure your practice is found on internet searches. That’s more than 40 posts a month … it’s a service you need to stay competitive!
Need a website? Live chat? Adwords? We have the solution!
To learn how our internal marketing solutions can put money in your pocket and our internet presence solutions and websites can help you to attract new patients and clients, please call us at 203-746-5901 – ask for Danny – or send an email to DannyA@BlueOrchidMarketing.com. We’ll create a package that’s right for you!